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Your most desired and sought after questions, Answered

You can be as hands on or hands off as you would like to be. My goal is to save you time and drive revenue from Linkedin ads. I will need your help on certain things because at the end of the day you know your brand better than I do, but I’m proactive and lay things out for you, so you can make quick decisions, be in the know and feel comfortable so you can get back to doing what you do best.

We do not, although our Canva skills are top notch, we are not designers. We’ll work with your team to provide creative direction, the copy and ideas and plenty of examples that work well but do rely on your team or a third-party to create the actual image or videos.

I think it's a mix of what the CRM says, UTMs, how did you hear about us field, and intuition. Not everything can be tracked, nor should it be but I do think we should measure and look at success by a number of factors that we can work together on.

This wildly depends, some brands spend $1,000 to $3,000 a month and it works, but I’d recommend at least $5,000 per month. With our fees, It’s recommended you are at least spending $15,000 per month for the math to work but of course there are always outlier situations.

The big difference is the execution part. With advising, I’m not going to be hands on building campaigns, uploading creative, setting bids, etc. I’ll be in the platform, analyzing, checking, giving your team direction, and strategy that shapes what they build, but I’m not building. In consulting and execution, I’m building, uploading and creating as well as shaping the strategy with you and your team.

All ongoing contracts are month-to-month but will say, it typically takes 2 to 3 months to start seeing real traction and momentum but we work hard to show the value from day one.

We work with B2B SaaS brands, typically private with Series A - E with funding and product-market fit.

For a new ad account, it typically takes 5 - 8 weeks before seeing later stage results (SQLs, Opportunities, Closed Won) depending on your sales cycle length of course.  You can typically see early wins before that but not something repeatable.

For a mature account, we’ll start with low hanging fruit, optimize what you have and build net new. In this case, you can see results in the first few days, especially from wasted ad spend.

Yes, I do. I know what typically works and doesn't with Linkedin ads, so I'll help shape that to your organization. I'll do my own research and have ideas but will look to your team for guidance and review, especially early on to make sure it's on brand. 

Linkedin ads are great for companies whose buyers are active on Linkedin and typically have an ACV of more than $15,000. 

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